TAKE THE ORANGE PILL – SWIM SMARTER, SAFER, AND STRONGER
Freedom in the water.
Visibility when it matters.
BE SAFE, BE SEEN
Visibility when it matters.
Trails behind you on a cord. You won't even know it's there.
One less thing to worry about
- Visible to boats, even in low light
- Carry your keys, phone, and more while you swim
- Rest mid-swim without heading back to shore
- Extra safety for solo swims (no drag)
Custom Gear for Clubs and Events
360swim supplies custom-printed gear for open water events, triathlon clubs, and swim teams - used at races across Europe. Every item on the water carries your branding.
Swim smarter with the 360swim blog
Swimming is a wonderful sport which you can also enjoy to the fullest if you follow your swim level appropriate advice. Enter 360swim Blog.
Let go and enjoy being in the water
The more you play, the more you discover and learn
A great kick is a key to a successful swimming stroke
Some swim gear is good, others not so much. Learn the difference.
Swim butterfly with ease by breaking it down to pieces
Swimming backward is fun, but also teaches you balance
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Turn your commute into swim training. Audio Deep Dives on technique, psychology, and open water safety.
Most Popular Swim Tips
The Secret to Better Swimming: Mastering Your Breath Control
We've all tried it: holding your breath for as long as you can. An average person can last about two minutes, but the human body is capable of so much more. The world record for static apnea (with prior oxygen breathing) is an incredible 24 minutes. But what does the extreme world of freediving ha...
Xmetrics: The Device That Tried to Revolutionize Swim Tracking
"All you have to do is swim." That was the bold claim made by Xmetrics, a technology company that aimed to disrupt the swimming world with a new wearable gadget. While the landscape of swim tech has evolved since this device was announced, the core philosophy behind Xmetrics remains incredibly r...
Zoomers Gold Review: Improve Your Freestyle Kick In A Soft Rubber Comfort!
One of the toughest things to learn in swimming is a proper effective and efficient kick. Many coaches can tell you that having a great kick is the essence of fast swimming, however, they also struggle with teaching the proper kicking technique. No wonder though, the right kicking movement, wh...
Wetronome - The Metronome For Swimmers
I've had a few swimmers comment on this blog about their struggle to find the right stroke rhythm, and as it happens, there is a tool for that. Years ago, a revolutionary little device called the Wetronome changed how we train stroke rate. Today, that legacy lives on in modern tools like the Fi...
How To Relax In The Water? (Sink To Float And Float To Sink)
If you are just starting out learning how to swim, or if you struggle to improve your swimming, you have probably heard someone along your swimming journey say: "You just need to relax more". At that moment you also probably thought to yourself: "Yeah right. How am I supposed to relax if I am usi...
The Kicking Toolkit: Fun Drills to Build Leg Power and Speed
Why bother improving your kick? Because without an effective and efficient kick, you will always struggle to swim smoothly. Your body balance and position depend on it. But kicking practice doesn't have to be 30 minutes of boredom staring at a black line. In this post, I will share tips and specif...
What Hand Paddles Should I Use?
Swimmers love their gear, and one of the most common questions I hear is, "What hand paddles should I use?" Let me stop you right there. I implore you to ask a much better question first: What do I need paddles for? If your answer is, "I don't know, everyone else uses them," or "They make me fe...
Choosing The Right Goggles For You
Are there differences between swimming goggles which I should consider? What swimming goggles should I use for my first triathlon swim? I get asked these questions and many more over and over from the beginner swimmers I coach. And no wonder. With the endless combinations of shapes, lens col...
Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer
Breathing is as crucial to your life as water is to your swimming. You draw a breath thousands of times per day, yet how often do you actually stop and examine your vital breathing pattern? Similarly, when training, you more than likely tend to focus on endurance and muscular strength. If you ar...
The Ultimate Guide to Swim Workouts: Best Apps and Databases
Do you swim the same laps, at the same pace, every single time you go to the pool? If so, you aren't alone. Many beginner swimmers and triathletes get stuck in a rut because they simply don't know how to design a practice. But swimming without a plan is the fastest way to hit a plateau. Whether...
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Newest Swimming Advice
How to Improve Body Rotation in Freestyle and Backstroke
Introduction: Why Posture Matters in Swimming When it comes to swimming efficiently, technique trumps brute strength. One of the most important yet often misunderstood elements of technique is body posture. In other words, how you hold and move your body in the water. Whether you are swimming...
3D-Printed Swim Gear: Level Up Your Swim Training with DIY Accessories
Have you ever wished you could customize your swim gear without breaking the bank or impatiently staring out the window, waiting days for delivery? Good news, the future is here, and it's called 3D printing. And no, you do not need an engineering degree or a NASA-sized budget to get started, just a...
The Viking Legacy - One goggle to rule them all
It was in the 1970s in a small village in Sweden that the swimming goggle industry changed forever. Jan Malmsten, an avid swimmer and entrepreneur, designed simplistic, sleek, and affordable swimming goggles that were adopted by the majority of elite swimmers around the world. These goggles, commo...
Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer
Breathing is as crucial to your life as water is to your swimming. You draw a breath thousands of times per day, yet how often do you actually stop and examine your vital breathing pattern? Similarly, when training, you more than likely tend to focus on endurance and muscular strength. If you ar...
The Ultimate Gift Guide for Swimmers and Triathletes
Trying to find the perfect, thoughtful gift for the swimmer or triathlete in your life can be a challenge. You want something unique and useful that won't just sit in the back of their closet. Whether they are a beginner, a seasoned triathlete, swimrunner or an avid open water explorer, this guide...
Xmetrics: The Device That Tried to Revolutionize Swim Tracking
"All you have to do is swim." That was the bold claim made by Xmetrics, a technology company that aimed to disrupt the swimming world with a new wearable gadget. While the landscape of swim tech has evolved since this device was announced, the core philosophy behind Xmetrics remains incredibly r...
The Lost Art of Tactile Feedback: Lessons from the BluCore Corsuit
Every superhero needs a gadget. For a brief time in the swimming world, that gadget was the BluCore Corsuit. While this unique device is no longer on the market, the problem it solved, poor body posture, is timeless. The Corsuit offered a brilliant solution: tactile feedback. It forced you to...
11 Ways To Enjoy Swimming In A Crowded Lane
It is one of those days. The swimming lane you're about to plunge into is overcrowded. Even though it's marked "FAST SWIMMERS," it's plagued with leisurely head-up breaststrokers and people discussing politics by the wall. Your mood is ruined... or is it? Instead of getting angry, it's time to mak...
Stop Making These 4 Freestyle Mistakes: A Video Analysis Guide
Recognizing flaws in a swimming stroke is the first step to fixing them. Often, what feels right in the water looks very different on video. This article breaks down a video analysis of a swimmer with four common but critical freestyle mistakes. By learning to spot these errors, from a deep kick t...
8 Ways To Use Your Hand Paddles
Hand paddles are commonly used in swimming pools around the world. In fact, you hardly ever see a pool deck or the infamous Lost and Found basket (yes, they do exist) without a pair of them laying around. They are either loved or hated. The main rudimentary idea behind the original hand padd...
Swimming Gear Reviews
3 Swim Tools That Force You to Have Better Technique
We all long for that elusive, smooth swimming stroke. While practice is essential, sometimes you need a little help to feel what "correct" actually feels like. The problem with most swim gear is that it makes swimming easier (like fins) without teaching you anything. Today, I want to share three...
Want To Swim Smooth? Check Out Mr. Smooth - The Perfect Swimming Mentor
Have you ever thought to yourself I can't seem to grasp the way my arm should move under water when I swim how should my legs move when I swim freestyle I wish there was a way to see someone swim slow motion I'd like to see how it looks from a different angle in order to understand. ...
Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer
Breathing is as crucial to your life as water is to your swimming. You draw a breath thousands of times per day, yet how often do you actually stop and examine your vital breathing pattern? Similarly, when training, you more than likely tend to focus on endurance and muscular strength. If you ar...
The Viking Legacy - One goggle to rule them all
It was in the 1970s in a small village in Sweden that the swimming goggle industry changed forever. Jan Malmsten, an avid swimmer and entrepreneur, designed simplistic, sleek, and affordable swimming goggles that were adopted by the majority of elite swimmers around the world. These goggles, commo...
Dry Case Review: Mobile Swimming Tips At The Pool (Underwater Angry Birds)
Whether we like it or not, we live in a fast-paced modern technology world where what happened 5 minutes ago is old news. It is extremely hard to keep up with new information and even harder to distinguish between good and bad information. Since everybody and their grandmother are online sharing t...
Palm Paddle Review - The World's Smallest Hand Paddle
This post is long overdue, but finally, I kicked myself to introduce you to the wonderful world of the Palm Paddle. I am not kidding when I say it is the world’s smallest hand paddle. At first sight, they’re so tiny and cute that you just want to cuddle them in your palm :). But don’t let the...
The Ultimate Guide to the 360swim Buoy: Safety Without Drag
Safety often takes a backseat in swimming. We have life vests and armbands for non-swimmers, but for competitive or fitness swimmers, there was nothing that didn't ruin your stroke, until now. The 360swim Buoy is a revolutionary device that keeps you safe without hindering your performance. It's...
Zoomers Gold Review: Improve Your Freestyle Kick In A Soft Rubber Comfort!
One of the toughest things to learn in swimming is a proper effective and efficient kick. Many coaches can tell you that having a great kick is the essence of fast swimming, however, they also struggle with teaching the proper kicking technique. No wonder though, the right kicking movement, wh...
