Freedom in the water.
Visibility when it matters.


BE SAFE, BE SEEN

Trails behind you on a cord. You won't even know it's there.

Go Safer Today

One less thing to worry about

  • Visible to boats, even in low light
  • Carry your keys, phone, and more while you swim
  • Rest mid-swim without heading back to shore
  • Extra safety for solo swims (no drag)

Custom Gear for Clubs and Events

360swim supplies custom-printed gear for open water events, triathlon clubs, and swim teams - used at races across Europe. Every item on the water carries your branding.

Swim smarter with the 360swim blog

Swimming is a wonderful sport which you can also enjoy to the fullest if you follow your swim level appropriate advice. Enter 360swim Blog.

Let go and enjoy being in the water

The more you play, the more you discover and learn

A great kick is a key to a successful swimming stroke

Some swim gear is good, others not so much. Learn the difference.

Swim butterfly with ease by breaking it down to pieces

Swimming backward is fun, but also teaches you balance

THE 360SWIM PODCAST

Turn your commute into swim training. Audio Deep Dives on technique, psychology, and open water safety.

Browse All Episodes

Most Popular Swim Tips

How to Do a Flip Turn: Part 2 - Taking it to the Wall

In our last lesson, you mastered the forward somersault in open water. Now, it's time to take that skill to its final destination: the wall. This lesson will guide you through the process of timing your approach, planting your feet, pushing off, and twisting back onto your stomach. With a little...
How to Do a Flip Turn: Part 2 - Taking it to the Wall

Phelps vs. Spitz: How the Butterfly Stroke Evolved

There is no doubt about the greatness of Mark Spitz in his time and Michael Phelps' dominance in the modern era. Both are multiple Olympic champions with legendary status. But these two giants are separated by four decades of innovation. When Mark Spitz won 7 gold medals in 1972 Munich Olympics,...
Phelps vs. Spitz: How the Butterfly Stroke Evolved

Can You Learn to Swim with Video Games? (From Xbox Kinect to Modern VR)

Over the last decade, motion-controlled video games have exploded in popularity. But can swinging your arms in your living room actually have anything to do with learning how to swim? Back in 2011, Microsoft released a game for the Xbox Kinect called "Michael Phelps: Push the Limit," one of the fi...
Can You Learn to Swim with Video Games? (From Xbox Kinect to Modern VR)

What We Can Learn from David Walliams' 140-Mile Swim

In 2011, British comedian David Walliams did something extraordinary. He swam 140 miles (225 km) down the River Thames in just 8 days for charity. To put that in perspective, that's an average of 18 miles a day, a distance that even Olympic athletes rarely cover in training, let alone in dirty riv...
What We Can Learn from David Walliams' 140-Mile Swim

The Swimmer's Posture: Why Swimming is the Perfect Antidote to Your Desk Job

In today's world, working on a computer is a fact of life. But with this technology comes a major negative side effect: terrible body posture. I know I am guilty of it. Even as I write this, I have to fight the urge to slouch. This constant battle against "computer posture" is something most of us...
The Swimmer's Posture: Why Swimming is the Perfect Antidote to Your Desk Job

shinfin™ Leg Fins Review: No More Sinking Legs During Your Swim

I have already discussed proper body position while swimming freestyle and the drag forces that act upon your body on numerous occasions on this blog. However, the reality of it is that it is very easy to say, "swim relaxed with good body position", but a bit more difficult to actually perform...
shinfin™ Leg Fins Review: No More Sinking Legs During Your Swim

Breaststroker's Knee: 3 Tips to Avoid It

If you swim breaststroke exclusively every time you get in the pool, you could be setting yourself up for a common and painful injury: breaststroker's knee. Many competitive swimmers who didn't train properly in their younger years now suffer from chronic knee pain. Don't become a statistic. This...
Breaststroker's Knee: 3 Tips to Avoid It

Dry Case Review: Mobile Swimming Tips At The Pool (Underwater Angry Birds)

Whether we like it or not, we live in a fast-paced modern technology world where what happened 5 minutes ago is old news. It is extremely hard to keep up with new information and even harder to distinguish between good and bad information. Since everybody and their grandmother are online sharing t...
Dry Case Review: Mobile Swimming Tips At The Pool (Underwater Angry Birds)

Should You Wear a Swim Cap? (And When NOT To)

To cap, or not to cap? That is the question for many swimmers. The answer isn't a simple yes or no. It depends entirely on your hair, your goals, and where you plan to swim. This guide will walk you through the pros and cons, help you choose the right type of cap for your needs, and even show you...
Should You Wear a Swim Cap? (And When NOT To)

History And Evolution Of Swimming

One can never truly understand what one is learning until one understands its history. While you can certainly learn to swim without knowing its origins, it's fascinating to know that our ancestors were taking to the water 7,000 years ago. This post will take you on a quick journey through time,...
History And Evolution Of Swimming

Newest Swimming Advice

How to Improve Body Rotation in Freestyle and Backstroke

Introduction: Why Posture Matters in Swimming When it comes to swimming efficiently, technique trumps brute strength. One of the most important yet often misunderstood elements of technique is body posture. In other words, how you hold and move your body in the water. Whether you are swimming...
How to Improve Body Rotation in Freestyle and Backstroke

3D-Printed Swim Gear: Level Up Your Swim Training with DIY Accessories

Have you ever wished you could customize your swim gear without breaking the bank or impatiently staring out the window, waiting days for delivery? Good news, the future is here, and it's called 3D printing. And no, you do not need an engineering degree or a NASA-sized budget to get started, just a...
3D-Printed Swim Gear: Level Up Your Swim Training with DIY Accessories

The Viking Legacy - One goggle to rule them all

It was in the 1970s in a small village in Sweden that the swimming goggle industry changed forever. Jan Malmsten, an avid swimmer and entrepreneur, designed simplistic, sleek, and affordable swimming goggles that were adopted by the majority of elite swimmers around the world. These goggles, commo...
The Viking Legacy - One goggle to rule them all

Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer

Breathing is as crucial to your life as water is to your swimming. You draw a breath thousands of times per day, yet how often do you actually stop and examine your vital breathing pattern? Similarly, when training, you more than likely tend to focus on endurance and muscular strength. If you ar...
Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer

The Ultimate Gift Guide for Swimmers and Triathletes

Trying to find the perfect, thoughtful gift for the swimmer or triathlete in your life can be a challenge. You want something unique and useful that won't just sit in the back of their closet. Whether they are a beginner, a seasoned triathlete, swimrunner or an avid open water explorer, this guide...
The Ultimate Gift Guide for Swimmers and Triathletes

Xmetrics: The Device That Tried to Revolutionize Swim Tracking

"All you have to do is swim." That was the bold claim made by Xmetrics, a technology company that aimed to disrupt the swimming world with a new wearable gadget. While the landscape of swim tech has evolved since this device was announced, the core philosophy behind Xmetrics remains incredibly r...
Xmetrics: The Device That Tried to Revolutionize Swim Tracking

The Lost Art of Tactile Feedback: Lessons from the BluCore Corsuit

Every superhero needs a gadget. For a brief time in the swimming world, that gadget was the BluCore Corsuit. While this unique device is no longer on the market, the problem it solved, poor body posture, is timeless. The Corsuit offered a brilliant solution: tactile feedback. It forced you to...
The Lost Art of Tactile Feedback: Lessons from the BluCore Corsuit

11 Ways To Enjoy Swimming In A Crowded Lane

It is one of those days. The swimming lane you're about to plunge into is overcrowded. Even though it's marked "FAST SWIMMERS," it's plagued with leisurely head-up breaststrokers and people discussing politics by the wall. Your mood is ruined... or is it? Instead of getting angry, it's time to mak...
11 Ways To Enjoy Swimming In A Crowded Lane

Stop Making These 4 Freestyle Mistakes: A Video Analysis Guide

Recognizing flaws in a swimming stroke is the first step to fixing them. Often, what feels right in the water looks very different on video. This article breaks down a video analysis of a swimmer with four common but critical freestyle mistakes. By learning to spot these errors, from a deep kick t...
Stop Making These 4 Freestyle Mistakes: A Video Analysis Guide

8 Ways To Use Your Hand Paddles

Hand paddles are commonly used in swimming pools around the world. In fact, you hardly ever see a pool deck or the infamous Lost and Found basket (yes, they do exist) without a pair of them laying around. They are either loved or hated. The main rudimentary idea behind the original hand padd...
8 Ways To Use Your Hand Paddles

Swimming Gear Reviews

The Viking Legacy - One goggle to rule them all

It was in the 1970s in a small village in Sweden that the swimming goggle industry changed forever. Jan Malmsten, an avid swimmer and entrepreneur, designed simplistic, sleek, and affordable swimming goggles that were adopted by the majority of elite swimmers around the world. These goggles, commo...
The Viking Legacy - One goggle to rule them all

Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer

Breathing is as crucial to your life as water is to your swimming. You draw a breath thousands of times per day, yet how often do you actually stop and examine your vital breathing pattern? Similarly, when training, you more than likely tend to focus on endurance and muscular strength. If you ar...
Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer

Zoomers Gold Review: Improve Your Freestyle Kick In A Soft Rubber Comfort!

One of the toughest things to learn in swimming is a proper effective and efficient kick. Many coaches can tell you that having a great kick is the essence of fast swimming, however, they also struggle with teaching the proper kicking technique. No wonder though, the right kicking movement, wh...
Zoomers Gold Review: Improve Your Freestyle Kick In A Soft Rubber Comfort!

shinfin™ Leg Fins Review: No More Sinking Legs During Your Swim

I have already discussed proper body position while swimming freestyle and the drag forces that act upon your body on numerous occasions on this blog. However, the reality of it is that it is very easy to say, "swim relaxed with good body position", but a bit more difficult to actually perform...
shinfin™ Leg Fins Review: No More Sinking Legs During Your Swim

Wetronome - The Metronome For Swimmers

I've had a few swimmers comment on this blog about their struggle to find the right stroke rhythm, and as it happens, there is a tool for that. Years ago, a revolutionary little device called the Wetronome changed how we train stroke rate. Today, that legacy lives on in modern tools like the Fi...
Wetronome - The Metronome For Swimmers

Dry Case Review: Mobile Swimming Tips At The Pool (Underwater Angry Birds)

Whether we like it or not, we live in a fast-paced modern technology world where what happened 5 minutes ago is old news. It is extremely hard to keep up with new information and even harder to distinguish between good and bad information. Since everybody and their grandmother are online sharing t...
Dry Case Review: Mobile Swimming Tips At The Pool (Underwater Angry Birds)

Swim Smooth DVD Review: Clean Up Your Stroke (Practicing One Thing At A Time)

The Swim Smooth's Clean Up Your Stroke DVD set is not your usual learn to swim program on DVDs. It is more of a series of short hints and tips addressing a few important aspects of an efficient freestyle stroke. Paul Newsome, an accredited level II triathlon coach who coaches triathletes in Wester...
Swim Smooth DVD Review: Clean Up Your Stroke (Practicing One Thing At A Time)

Want To Swim Smooth? Check Out Mr. Smooth - The Perfect Swimming Mentor

Have you ever thought to yourself I can't seem to grasp the way my arm should move under water when I swim how should my legs move when I swim freestyle I wish there was a way to see someone swim slow motion I'd like to see how it looks from a different angle in order to understand. ...
Want To Swim Smooth? Check Out Mr. Smooth - The Perfect Swimming Mentor
Results