TAKE THE ORANGE PILL – SWIM SMARTER, SAFER, AND STRONGER
Freedom in the water.
Visibility when it matters.
BE SAFE, BE SEEN
Visibility when it matters.
Trails behind you on a cord. You won't even know it's there.
One less thing to worry about
- Visible to boats, even in low light
- Carry your keys, phone, and more while you swim
- Rest mid-swim without heading back to shore
- Extra safety for solo swims (no drag)
Custom Gear for Clubs and Events
360swim supplies custom-printed gear for open water events, triathlon clubs, and swim teams - used at races across Europe. Every item on the water carries your branding.
Swim smarter with the 360swim blog
Swimming is a wonderful sport which you can also enjoy to the fullest if you follow your swim level appropriate advice. Enter 360swim Blog.
Let go and enjoy being in the water
The more you play, the more you discover and learn
A great kick is a key to a successful swimming stroke
Some swim gear is good, others not so much. Learn the difference.
Swim butterfly with ease by breaking it down to pieces
Swimming backward is fun, but also teaches you balance
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Turn your commute into swim training. Audio Deep Dives on technique, psychology, and open water safety.
Most Popular Swim Tips
What's Your Swim Type? (Custom Tailored Swim Classes)
The guys over at SwimSmooth have done it again. After introducing us to the Wetronome (a tech gadget to help you with your stroke rate) and Mr. Smooth (an app that shows swimming technique from all angles at all speeds), SwimSmooth has now produced SwimTypes.com. Let me show you what it is...
A Swimmer's Guide to Laser Eye Surgery (Tired of Prescription Goggles?)
Squinting to see the pace clock. Swimming in a zig-zag in open water because you can't see the buoy. Constantly taking off your goggles to see the workout on the board. If you wear glasses or contacts on land, you know these frustrations all too well. For swimmers, poor vision isn't just an anno...
Phelps vs. Spitz: How the Butterfly Stroke Evolved
There is no doubt about the greatness of Mark Spitz in his time and Michael Phelps' dominance in the modern era. Both are multiple Olympic champions with legendary status. But these two giants are separated by four decades of innovation. When Mark Spitz won 7 gold medals in 1972 Munich Olympics,...
Breaststroke Lesson - How To Use Your Arms?
The breaststroke arm pull is a sequence of continuous, accelerating movements. Unlike freestyle or backstroke, it’s not a simple rotation; it's a powerful sweep that requires precise timing and technique. This lesson will break down the entire arm stroke into four distinct phases, complete with vi...
A Beginner's Guide to the Freestyle Arm Stroke
One of the most common questions from swimmers learning freestyle is about the arm movement. Should it be a perfect windmill? Should my hands meet at the front? The rhythm and timing can be confusing. This lesson will break down the mechanics of the freestyle arm stroke. We'll debunk the common "c...
The Kicking Toolkit: Fun Drills to Build Leg Power and Speed
Why bother improving your kick? Because without an effective and efficient kick, you will always struggle to swim smoothly. Your body balance and position depend on it. But kicking practice doesn't have to be 30 minutes of boredom staring at a black line. In this post, I will share tips and specif...
11 Ways To Enjoy Swimming In A Crowded Lane
It is one of those days. The swimming lane you're about to plunge into is overcrowded. Even though it's marked "FAST SWIMMERS," it's plagued with leisurely head-up breaststrokers and people discussing politics by the wall. Your mood is ruined... or is it? Instead of getting angry, it's time to mak...
Top 10 Things To Consider When Buying Swimming Goggles
Swimmers usually use three pieces of equipment: swimsuit, swim cap, and swim goggles. So what is it that you need to know or explore when buying swim goggles, so you are satisfied with your purchase? Here are the top things to look for or think about before you make the deal: Quick Jump To...
The Secret to Better Swimming: Mastering Your Breath Control
We've all tried it: holding your breath for as long as you can. An average person can last about two minutes, but the human body is capable of so much more. The world record for static apnea (with prior oxygen breathing) is an incredible 24 minutes. But what does the extreme world of freediving ha...
The Ultimate Gift Guide for Swimmers and Triathletes
Trying to find the perfect, thoughtful gift for the swimmer or triathlete in your life can be a challenge. You want something unique and useful that won't just sit in the back of their closet. Whether they are a beginner, a seasoned triathlete, swimrunner or an avid open water explorer, this guide...
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Newest Swimming Advice
How to Improve Body Rotation in Freestyle and Backstroke
Introduction: Why Posture Matters in Swimming When it comes to swimming efficiently, technique trumps brute strength. One of the most important yet often misunderstood elements of technique is body posture. In other words, how you hold and move your body in the water. Whether you are swimming...
3D-Printed Swim Gear: Level Up Your Swim Training with DIY Accessories
Have you ever wished you could customize your swim gear without breaking the bank or impatiently staring out the window, waiting days for delivery? Good news, the future is here, and it's called 3D printing. And no, you do not need an engineering degree or a NASA-sized budget to get started, just a...
The Viking Legacy - One goggle to rule them all
It was in the 1970s in a small village in Sweden that the swimming goggle industry changed forever. Jan Malmsten, an avid swimmer and entrepreneur, designed simplistic, sleek, and affordable swimming goggles that were adopted by the majority of elite swimmers around the world. These goggles, commo...
Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer
Breathing is as crucial to your life as water is to your swimming. You draw a breath thousands of times per day, yet how often do you actually stop and examine your vital breathing pattern? Similarly, when training, you more than likely tend to focus on endurance and muscular strength. If you ar...
The Ultimate Gift Guide for Swimmers and Triathletes
Trying to find the perfect, thoughtful gift for the swimmer or triathlete in your life can be a challenge. You want something unique and useful that won't just sit in the back of their closet. Whether they are a beginner, a seasoned triathlete, swimrunner or an avid open water explorer, this guide...
Xmetrics: The Device That Tried to Revolutionize Swim Tracking
"All you have to do is swim." That was the bold claim made by Xmetrics, a technology company that aimed to disrupt the swimming world with a new wearable gadget. While the landscape of swim tech has evolved since this device was announced, the core philosophy behind Xmetrics remains incredibly r...
The Lost Art of Tactile Feedback: Lessons from the BluCore Corsuit
Every superhero needs a gadget. For a brief time in the swimming world, that gadget was the BluCore Corsuit. While this unique device is no longer on the market, the problem it solved, poor body posture, is timeless. The Corsuit offered a brilliant solution: tactile feedback. It forced you to...
11 Ways To Enjoy Swimming In A Crowded Lane
It is one of those days. The swimming lane you're about to plunge into is overcrowded. Even though it's marked "FAST SWIMMERS," it's plagued with leisurely head-up breaststrokers and people discussing politics by the wall. Your mood is ruined... or is it? Instead of getting angry, it's time to mak...
Stop Making These 4 Freestyle Mistakes: A Video Analysis Guide
Recognizing flaws in a swimming stroke is the first step to fixing them. Often, what feels right in the water looks very different on video. This article breaks down a video analysis of a swimmer with four common but critical freestyle mistakes. By learning to spot these errors, from a deep kick t...
8 Ways To Use Your Hand Paddles
Hand paddles are commonly used in swimming pools around the world. In fact, you hardly ever see a pool deck or the infamous Lost and Found basket (yes, they do exist) without a pair of them laying around. They are either loved or hated. The main rudimentary idea behind the original hand padd...
Swimming Gear Reviews
Zoomers Gold Review: Improve Your Freestyle Kick In A Soft Rubber Comfort!
One of the toughest things to learn in swimming is a proper effective and efficient kick. Many coaches can tell you that having a great kick is the essence of fast swimming, however, they also struggle with teaching the proper kicking technique. No wonder though, the right kicking movement, wh...
Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer
Breathing is as crucial to your life as water is to your swimming. You draw a breath thousands of times per day, yet how often do you actually stop and examine your vital breathing pattern? Similarly, when training, you more than likely tend to focus on endurance and muscular strength. If you ar...
3 Swim Tools That Force You to Have Better Technique
We all long for that elusive, smooth swimming stroke. While practice is essential, sometimes you need a little help to feel what "correct" actually feels like. The problem with most swim gear is that it makes swimming easier (like fins) without teaching you anything. Today, I want to share three...
Antipaddle Review: Are We Born With Feeling For Water Or Is It Learned?
If you’ve taken a few swim lessons or spent time around pools, you’ve probably heard of the phrase “feeling for water.” Some swimmers seem to instantly know how to grab the water, while others (even after years) struggle to generate propulsion. This “feel” often seems innate, but where there is...
What's Your Swim Type? (Custom Tailored Swim Classes)
The guys over at SwimSmooth have done it again. After introducing us to the Wetronome (a tech gadget to help you with your stroke rate) and Mr. Smooth (an app that shows swimming technique from all angles at all speeds), SwimSmooth has now produced SwimTypes.com. Let me show you what it is...
Dry Case Review: Mobile Swimming Tips At The Pool (Underwater Angry Birds)
Whether we like it or not, we live in a fast-paced modern technology world where what happened 5 minutes ago is old news. It is extremely hard to keep up with new information and even harder to distinguish between good and bad information. Since everybody and their grandmother are online sharing t...
The Technique Toolkit: 7 Swim Products to Help You Swim Faster
Swimming is an amazing sport, but staring at the black line can get boring. Sometimes you need a little distraction to stay motivated. But the best distractions are the ones that make you faster. I like to call them "coaching toys", equipment designed not just to make swimming easier, but to force...
Wetronome - The Metronome For Swimmers
I've had a few swimmers comment on this blog about their struggle to find the right stroke rhythm, and as it happens, there is a tool for that. Years ago, a revolutionary little device called the Wetronome changed how we train stroke rate. Today, that legacy lives on in modern tools like the Fi...
