Freedom in the water.
Visibility when it matters.


BE SAFE, BE SEEN

Trails behind you on a cord. You won't even know it's there.

Go Safer Today

One less thing to worry about

  • Visible to boats, even in low light
  • Carry your keys, phone, and more while you swim
  • Rest mid-swim without heading back to shore
  • Extra safety for solo swims (no drag)

Custom Gear for Clubs and Events

360swim supplies custom-printed gear for open water events, triathlon clubs, and swim teams - used at races across Europe. Every item on the water carries your branding.

Swim smarter with the 360swim blog

Swimming is a wonderful sport which you can also enjoy to the fullest if you follow your swim level appropriate advice. Enter 360swim Blog.

Let go and enjoy being in the water

The more you play, the more you discover and learn

A great kick is a key to a successful swimming stroke

Some swim gear is good, others not so much. Learn the difference.

Swim butterfly with ease by breaking it down to pieces

Swimming backward is fun, but also teaches you balance

THE 360SWIM PODCAST

Turn your commute into swim training. Audio Deep Dives on technique, psychology, and open water safety.

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Most Popular Swim Tips

The Swimmer's Code: An Insider's Guide to Pool Etiquette

Every niche community, be it formed around a sport like swimming or another hobby, has its own code of conduct. These unwritten rules are followed by insiders, while outsiders trying to get in can stick out like a sore thumb. What I am talking about could range from special attire to body manner...
The Swimmer's Code: An Insider's Guide to Pool Etiquette

The Swimmer's Secret Weapon: Mastering the Early Vertical Forearm (EVF)

After you learn how to properly hold your body in the water and relax, you can move on to using your arms to propel yourself forward. The secret to a truly powerful freestyle stroke lies in one, often misunderstood, technique: the "catch." Don't be scared by the technical term "Early Vertical Fo...
The Swimmer's Secret Weapon: Mastering the Early Vertical Forearm (EVF)

The Viking Legacy - One goggle to rule them all

It was in the 1970s in a small village in Sweden that the swimming goggle industry changed forever. Jan Malmsten, an avid swimmer and entrepreneur, designed simplistic, sleek, and affordable swimming goggles that were adopted by the majority of elite swimmers around the world. These goggles, commo...
The Viking Legacy - One goggle to rule them all

How To Swim Faster Easier? (Learning To Streamline Your Body)

Want to know the simple answer to swimming faster and easier? Learn to swim slowly with correct technique. This counter-intuitive approach is the secret to reducing your body's drag and increasing your propulsion. It's also the hardest skill you'll have to master on your journey to effortless swi...
How To Swim Faster Easier? (Learning To Streamline Your Body)

Kickboards Are Evil (Having A Great Kick Is Priceless)

I try not to live by too many rules, but when it comes to kickboards (or swimming boards), I have one: Do not use them when you are learning to swim! Kickboards can be a huge impediment to your swimming progress. Okay, maybe 'evil' is a strong word... but for beginners, they can definit...
Kickboards Are Evil (Having A Great Kick Is Priceless)

Dead Man's Float: How to Do It (And Why It Makes You a Faster Swimmer)

The dead man's float should be one of the first drills a coach teaches and one of the most misunderstood. It sounds passive. Just float there, face down. But done correctly, it teaches the single most important skill in swimming: finding a balanced, horizontal body position that creates almost no...
Dead Man's Float: How to Do It (And Why It Makes You a Faster Swimmer)

What We Can Learn from David Walliams' 140-Mile Swim

In 2011, British comedian David Walliams did something extraordinary. He swam 140 miles (225 km) down the River Thames in just 8 days for charity. To put that in perspective, that's an average of 18 miles a day, a distance that even Olympic athletes rarely cover in training, let alone in dirty riv...
What We Can Learn from David Walliams' 140-Mile Swim

The Hidden Dangers of Dirty Water: A Swimmer's Guide to Infections

We usually focus on strokes, equipment, and speed. But there is a scarier side to swimming: the microscopic dangers that lurk in the water. According to the CDC, recreational water illnesses (RWIs) are a real risk in both man-made pools and natural bodies of water. In this guide, writer and avid...
The Hidden Dangers of Dirty Water: A Swimmer's Guide to Infections

The Kicking Toolkit: Fun Drills to Build Leg Power and Speed

Why bother improving your kick? Because without an effective and efficient kick, you will always struggle to swim smoothly. Your body balance and position depend on it. But kicking practice doesn't have to be 30 minutes of boredom staring at a black line. In this post, I will share tips and specif...
The Kicking Toolkit: Fun Drills to Build Leg Power and Speed

Blast Off the Blocks: A Guide to a Faster, More Powerful Start

If you're comfortable with the basics of sitting and standing dives, it's time to focus on the details that turn a simple dive into an explosive, race-winning start. This advanced lesson will break down the two most important skills that happen on the block: how to sharpen your reaction time...
Blast Off the Blocks: A Guide to a Faster, More Powerful Start

Newest Swimming Advice

How to Improve Body Rotation in Freestyle and Backstroke

Introduction: Why Posture Matters in Swimming When it comes to swimming efficiently, technique trumps brute strength. One of the most important yet often misunderstood elements of technique is body posture. In other words, how you hold and move your body in the water. Whether you are swimming...
How to Improve Body Rotation in Freestyle and Backstroke

3D-Printed Swim Gear: Level Up Your Swim Training with DIY Accessories

Have you ever wished you could customize your swim gear without breaking the bank or impatiently staring out the window, waiting days for delivery? Good news, the future is here, and it's called 3D printing. And no, you do not need an engineering degree or a NASA-sized budget to get started, just a...
3D-Printed Swim Gear: Level Up Your Swim Training with DIY Accessories

The Viking Legacy - One goggle to rule them all

It was in the 1970s in a small village in Sweden that the swimming goggle industry changed forever. Jan Malmsten, an avid swimmer and entrepreneur, designed simplistic, sleek, and affordable swimming goggles that were adopted by the majority of elite swimmers around the world. These goggles, commo...
The Viking Legacy - One goggle to rule them all

Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer

Breathing is as crucial to your life as water is to your swimming. You draw a breath thousands of times per day, yet how often do you actually stop and examine your vital breathing pattern? Similarly, when training, you more than likely tend to focus on endurance and muscular strength. If you ar...
Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer

The Ultimate Gift Guide for Swimmers and Triathletes

Trying to find the perfect, thoughtful gift for the swimmer or triathlete in your life can be a challenge. You want something unique and useful that won't just sit in the back of their closet. Whether they are a beginner, a seasoned triathlete, swimrunner or an avid open water explorer, this guide...
The Ultimate Gift Guide for Swimmers and Triathletes

Xmetrics: The Device That Tried to Revolutionize Swim Tracking

"All you have to do is swim." That was the bold claim made by Xmetrics, a technology company that aimed to disrupt the swimming world with a new wearable gadget. While the landscape of swim tech has evolved since this device was announced, the core philosophy behind Xmetrics remains incredibly r...
Xmetrics: The Device That Tried to Revolutionize Swim Tracking

The Lost Art of Tactile Feedback: Lessons from the BluCore Corsuit

Every superhero needs a gadget. For a brief time in the swimming world, that gadget was the BluCore Corsuit. While this unique device is no longer on the market, the problem it solved, poor body posture, is timeless. The Corsuit offered a brilliant solution: tactile feedback. It forced you to...
The Lost Art of Tactile Feedback: Lessons from the BluCore Corsuit

11 Ways To Enjoy Swimming In A Crowded Lane

It is one of those days. The swimming lane you're about to plunge into is overcrowded. Even though it's marked "FAST SWIMMERS," it's plagued with leisurely head-up breaststrokers and people discussing politics by the wall. Your mood is ruined... or is it? Instead of getting angry, it's time to mak...
11 Ways To Enjoy Swimming In A Crowded Lane

Stop Making These 4 Freestyle Mistakes: A Video Analysis Guide

Recognizing flaws in a swimming stroke is the first step to fixing them. Often, what feels right in the water looks very different on video. This article breaks down a video analysis of a swimmer with four common but critical freestyle mistakes. By learning to spot these errors, from a deep kick t...
Stop Making These 4 Freestyle Mistakes: A Video Analysis Guide

8 Ways To Use Your Hand Paddles

Hand paddles are commonly used in swimming pools around the world. In fact, you hardly ever see a pool deck or the infamous Lost and Found basket (yes, they do exist) without a pair of them laying around. They are either loved or hated. The main rudimentary idea behind the original hand padd...
8 Ways To Use Your Hand Paddles

Swimming Gear Reviews

Palm Paddle Review - The World's Smallest Hand Paddle

This post is long overdue, but finally, I kicked myself to introduce you to the wonderful world of the Palm Paddle. I am not kidding when I say it is the world’s smallest hand paddle. At first sight, they’re so tiny and cute that you just want to cuddle them in your palm :). But don’t let the...
Palm Paddle Review - The World's Smallest Hand Paddle

Wetronome - The Metronome For Swimmers

I've had a few swimmers comment on this blog about their struggle to find the right stroke rhythm, and as it happens, there is a tool for that. Years ago, a revolutionary little device called the Wetronome changed how we train stroke rate. Today, that legacy lives on in modern tools like the Fi...
Wetronome - The Metronome For Swimmers

3 Swim Tools That Force You to Have Better Technique

We all long for that elusive, smooth swimming stroke. While practice is essential, sometimes you need a little help to feel what "correct" actually feels like. The problem with most swim gear is that it makes swimming easier (like fins) without teaching you anything. Today, I want to share three...
3 Swim Tools That Force You to Have Better Technique

Aquaspotter Review: Swimming Safety In Open Water

Roaring speed boats, slowly churning fishing barges, a crazy youngster on jet skis, all of these have one thing in common: they are a danger to swimmers. When you do not have the luxury of swimming in a protected zone, staying visible is your number one priority. While a brightly colored swimmi...
Aquaspotter Review: Swimming Safety In Open Water

The Viking Legacy - One goggle to rule them all

It was in the 1970s in a small village in Sweden that the swimming goggle industry changed forever. Jan Malmsten, an avid swimmer and entrepreneur, designed simplistic, sleek, and affordable swimming goggles that were adopted by the majority of elite swimmers around the world. These goggles, commo...
The Viking Legacy - One goggle to rule them all

The Technique Toolkit: 7 Swim Products to Help You Swim Faster

Swimming is an amazing sport, but staring at the black line can get boring. Sometimes you need a little distraction to stay motivated. But the best distractions are the ones that make you faster. I like to call them "coaching toys", equipment designed not just to make swimming easier, but to force...
The Technique Toolkit: 7 Swim Products to Help You Swim Faster

Dry Case Review: Mobile Swimming Tips At The Pool (Underwater Angry Birds)

Whether we like it or not, we live in a fast-paced modern technology world where what happened 5 minutes ago is old news. It is extremely hard to keep up with new information and even harder to distinguish between good and bad information. Since everybody and their grandmother are online sharing t...
Dry Case Review: Mobile Swimming Tips At The Pool (Underwater Angry Birds)

What's Your Swim Type? (Custom Tailored Swim Classes)

The guys over at SwimSmooth have done it again. After introducing us to the Wetronome (a tech gadget to help you with your stroke rate) and Mr. Smooth (an app that shows swimming technique from all angles at all speeds), SwimSmooth has now produced SwimTypes.com. Let me show you what it is...
What's Your Swim Type? (Custom Tailored Swim Classes)
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