Freedom in the water.
Visibility when it matters.


BE SAFE, BE SEEN

Trails behind you on a cord. You won't even know it's there.

Go Safer Today

One less thing to worry about

  • Visible to boats, even in low light
  • Carry your keys, phone, and more while you swim
  • Rest mid-swim without heading back to shore
  • Extra safety for solo swims (no drag)

Custom Gear for Clubs and Events

360swim supplies custom-printed gear for open water events, triathlon clubs, and swim teams - used at races across Europe. Every item on the water carries your branding.

Swim smarter with the 360swim blog

Swimming is a wonderful sport which you can also enjoy to the fullest if you follow your swim level appropriate advice. Enter 360swim Blog.

Let go and enjoy being in the water

The more you play, the more you discover and learn

A great kick is a key to a successful swimming stroke

Some swim gear is good, others not so much. Learn the difference.

Swim butterfly with ease by breaking it down to pieces

Swimming backward is fun, but also teaches you balance

THE 360SWIM PODCAST

Turn your commute into swim training. Audio Deep Dives on technique, psychology, and open water safety.

▶ Browse All Episodes

Most Popular Swim Tips

7 Tips On How To Speed Up Your Butterfly And Breaststroke Turn

I've been swimming and coaching for many years and one thing that I see the most room for improvement, even in competitive swimmers, is the butterfly and breaststroke turn. It's often the place where races are lost. But with the right mindset and a focus on a few key mechanics, you can transfo...
7 Tips On How To Speed Up Your Butterfly And Breaststroke Turn

Want To Swim Smooth? Check Out Mr. Smooth - The Perfect Swimming Mentor

Have you ever thought to yourself I can't seem to grasp the way my arm should move under water when I swim how should my legs move when I swim freestyle I wish there was a way to see someone swim slow motion I'd like to see how it looks from a different angle in order to understand. ...
Want To Swim Smooth? Check Out Mr. Smooth - The Perfect Swimming Mentor

A Sprint Breaststroke Workout to Build a More Powerful Kick

Many of you have asked for some breaststroke workout advice, so here it is. This workout is designed to improve your 50 and 100-meter breaststroke, but the principles will help with longer events as well. Keep in mind that breaststroke is a combination of powerful leg drive and perfect timing. T...
A Sprint Breaststroke Workout to Build a More Powerful Kick

Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer

Breathing is as crucial to your life as water is to your swimming. You draw a breath thousands of times per day, yet how often do you actually stop and examine your vital breathing pattern? Similarly, when training, you more than likely tend to focus on endurance and muscular strength. If you ar...
Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer

How To Choose Your Swimming Lessons? (Is There One Recipe For All?)

Choosing the right swimming lesson program isn't as simple as signing up at your nearest pool. Well, it could be, but you risk being disappointed. To get the most out of your experience, you should consider a few important aspects before you dive in. This guide will walk you through exactly what...
How To Choose Your Swimming Lessons? (Is There One Recipe For All?)

Learn The Flutter Kick By Doing it Wrong (Freestyle Swim Kick Explained)

The freestyle flutter kick is the engine of your stroke. A proper kick provides propulsion, lift, and balance, but it's also one of the hardest swimming skills to master. This guide will break down the mechanics of an effective flutter kick, using analogies and a unique "learn-by-doing-it-wrong" a...
Learn The Flutter Kick By Doing it Wrong (Freestyle Swim Kick Explained)

Overcoming My Fear Of Water - Tips For Beginners Of All Ages (Kids, Adults)

Swimming is a sport that isn't natural to everyone. Walking, running, or biking feel automatic, but swimming asks us to move differently, in a new environment. Especially, if we want to learn different swimming styles. It takes coordination, breath control, and patience to feel comfortable in wa...
Overcoming My Fear Of Water - Tips For Beginners Of All Ages (Kids, Adults)

Do You Know How To Swim Breaststroke? (Top 5 Most Common Breaststroke Mistakes)

Walk into any public pool, and you'll see it: the slow, head-up breaststroke with a lazy, wide kick. In the Czech Republic, we call it the "Mrs. Mayor" style and while it might keep your hair dry, it's inefficient and puts a huge strain on your neck and lower back. In the olden days, the stereotyp...
Do You Know How To Swim Breaststroke? (Top 5 Most Common Breaststroke Mistakes)

Can You Learn to Swim with Video Games? (From Xbox Kinect to Modern VR)

Over the last decade, motion-controlled video games have exploded in popularity. But can swinging your arms in your living room actually have anything to do with learning how to swim? Back in 2011, Microsoft released a game for the Xbox Kinect called "Michael Phelps: Push the Limit," one of the fi...
Can You Learn to Swim with Video Games? (From Xbox Kinect to Modern VR)

Choosing The Right Goggles For You

Are there differences between swimming goggles which I should consider? What swimming goggles should I use for my first triathlon swim? I get asked these questions and many more over and over from the beginner swimmers I coach. And no wonder. With the endless combinations of shapes, lens col...
Choosing The Right Goggles For You

Newest Swimming Advice

How to Improve Body Rotation in Freestyle and Backstroke

Introduction: Why Posture Matters in Swimming When it comes to swimming efficiently, technique trumps brute strength. One of the most important yet often misunderstood elements of technique is body posture. In other words, how you hold and move your body in the water. Whether you are swimming...
How to Improve Body Rotation in Freestyle and Backstroke

3D-Printed Swim Gear: Level Up Your Swim Training with DIY Accessories

Have you ever wished you could customize your swim gear without breaking the bank or impatiently staring out the window, waiting days for delivery? Good news, the future is here, and it's called 3D printing. And no, you do not need an engineering degree or a NASA-sized budget to get started, just a...
3D-Printed Swim Gear: Level Up Your Swim Training with DIY Accessories

The Viking Legacy - One goggle to rule them all

It was in the 1970s in a small village in Sweden that the swimming goggle industry changed forever. Jan Malmsten, an avid swimmer and entrepreneur, designed simplistic, sleek, and affordable swimming goggles that were adopted by the majority of elite swimmers around the world. These goggles, commo...
The Viking Legacy - One goggle to rule them all

Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer

Breathing is as crucial to your life as water is to your swimming. You draw a breath thousands of times per day, yet how often do you actually stop and examine your vital breathing pattern? Similarly, when training, you more than likely tend to focus on endurance and muscular strength. If you ar...
Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer

The Ultimate Gift Guide for Swimmers and Triathletes

Trying to find the perfect, thoughtful gift for the swimmer or triathlete in your life can be a challenge. You want something unique and useful that won't just sit in the back of their closet. Whether they are a beginner, a seasoned triathlete, swimrunner or an avid open water explorer, this guide...
The Ultimate Gift Guide for Swimmers and Triathletes

Xmetrics: The Device That Tried to Revolutionize Swim Tracking

"All you have to do is swim." That was the bold claim made by Xmetrics, a technology company that aimed to disrupt the swimming world with a new wearable gadget. While the landscape of swim tech has evolved since this device was announced, the core philosophy behind Xmetrics remains incredibly r...
Xmetrics: The Device That Tried to Revolutionize Swim Tracking

The Lost Art of Tactile Feedback: Lessons from the BluCore Corsuit

Every superhero needs a gadget. For a brief time in the swimming world, that gadget was the BluCore Corsuit. While this unique device is no longer on the market, the problem it solved, poor body posture, is timeless. The Corsuit offered a brilliant solution: tactile feedback. It forced you to...
The Lost Art of Tactile Feedback: Lessons from the BluCore Corsuit

11 Ways To Enjoy Swimming In A Crowded Lane

It is one of those days. The swimming lane you're about to plunge into is overcrowded. Even though it's marked "FAST SWIMMERS," it's plagued with leisurely head-up breaststrokers and people discussing politics by the wall. Your mood is ruined... or is it? Instead of getting angry, it's time to mak...
11 Ways To Enjoy Swimming In A Crowded Lane

Stop Making These 4 Freestyle Mistakes: A Video Analysis Guide

Recognizing flaws in a swimming stroke is the first step to fixing them. Often, what feels right in the water looks very different on video. This article breaks down a video analysis of a swimmer with four common but critical freestyle mistakes. By learning to spot these errors, from a deep kick t...
Stop Making These 4 Freestyle Mistakes: A Video Analysis Guide

8 Ways To Use Your Hand Paddles

Hand paddles are commonly used in swimming pools around the world. In fact, you hardly ever see a pool deck or the infamous Lost and Found basket (yes, they do exist) without a pair of them laying around. They are either loved or hated. The main rudimentary idea behind the original hand padd...
8 Ways To Use Your Hand Paddles

Swimming Gear Reviews

Swim Smooth DVD Review: Clean Up Your Stroke (Practicing One Thing At A Time)

The Swim Smooth's Clean Up Your Stroke DVD set is not your usual learn to swim program on DVDs. It is more of a series of short hints and tips addressing a few important aspects of an efficient freestyle stroke. Paul Newsome, an accredited level II triathlon coach who coaches triathletes in Wester...
Swim Smooth DVD Review: Clean Up Your Stroke (Practicing One Thing At A Time)

Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer

Breathing is as crucial to your life as water is to your swimming. You draw a breath thousands of times per day, yet how often do you actually stop and examine your vital breathing pattern? Similarly, when training, you more than likely tend to focus on endurance and muscular strength. If you ar...
Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer

The Ultimate Guide to the 360swim Buoy: Safety Without Drag

Safety often takes a backseat in swimming. We have life vests and armbands for non-swimmers, but for competitive or fitness swimmers, there was nothing that didn't ruin your stroke, until now. The 360swim Buoy is a revolutionary device that keeps you safe without hindering your performance. It's...
The Ultimate Guide to the 360swim Buoy: Safety Without Drag

Dry Case Review: Mobile Swimming Tips At The Pool (Underwater Angry Birds)

Whether we like it or not, we live in a fast-paced modern technology world where what happened 5 minutes ago is old news. It is extremely hard to keep up with new information and even harder to distinguish between good and bad information. Since everybody and their grandmother are online sharing t...
Dry Case Review: Mobile Swimming Tips At The Pool (Underwater Angry Birds)

What's Your Swim Type? (Custom Tailored Swim Classes)

The guys over at SwimSmooth have done it again. After introducing us to the Wetronome (a tech gadget to help you with your stroke rate) and Mr. Smooth (an app that shows swimming technique from all angles at all speeds), SwimSmooth has now produced SwimTypes.com. Let me show you what it is...
What's Your Swim Type? (Custom Tailored Swim Classes)

Aquaviz Review: The Swiss Army Knife Among Swimming Prescription Masks

I’ve grown up as a full-blown chlorinated pool swimmer with lifelong search for the perfect fitting goggles. I swear, I must have tried like 50 different types and always found them inadequate. Either they leaked or the suction was too much on the eyes until I found the holy grail: the Swedish ...
Aquaviz Review: The Swiss Army Knife Among Swimming Prescription Masks

Want To Swim Smooth? Check Out Mr. Smooth - The Perfect Swimming Mentor

Have you ever thought to yourself I can't seem to grasp the way my arm should move under water when I swim how should my legs move when I swim freestyle I wish there was a way to see someone swim slow motion I'd like to see how it looks from a different angle in order to understand. ...
Want To Swim Smooth? Check Out Mr. Smooth - The Perfect Swimming Mentor

3 Swim Tools That Force You to Have Better Technique

We all long for that elusive, smooth swimming stroke. While practice is essential, sometimes you need a little help to feel what "correct" actually feels like. The problem with most swim gear is that it makes swimming easier (like fins) without teaching you anything. Today, I want to share three...
3 Swim Tools That Force You to Have Better Technique
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