Freedom in the water.
Visibility when it matters.


BE SAFE, BE SEEN

Trails behind you on a cord. You won't even know it's there.

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One less thing to worry about

  • Visible to boats, even in low light
  • Carry your keys, phone, and more while you swim
  • Rest mid-swim without heading back to shore
  • Extra safety for solo swims (no drag)

Custom Gear for Clubs and Events

360swim supplies custom-printed gear for open water events, triathlon clubs, and swim teams - used at races across Europe. Every item on the water carries your branding.

Swim smarter with the 360swim blog

Swimming is a wonderful sport which you can also enjoy to the fullest if you follow your swim level appropriate advice. Enter 360swim Blog.

Let go and enjoy being in the water

The more you play, the more you discover and learn

A great kick is a key to a successful swimming stroke

Some swim gear is good, others not so much. Learn the difference.

Swim butterfly with ease by breaking it down to pieces

Swimming backward is fun, but also teaches you balance

THE 360SWIM PODCAST

Turn your commute into swim training. Audio Deep Dives on technique, psychology, and open water safety.

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Most Popular Swim Tips

Body Balance And Swimming (Head Lead Body Rotation Drill)

The head lead body rotation drill is the foundation of a successful swimming stroke. If you skip this drill or rush through it, you'll likely struggle to improve your stroke efficiency later on. Proper body balance is one of the most important aspects of fast, effortless swimming. I...
Body Balance And Swimming (Head Lead Body Rotation Drill)

The Swimmer's Code: An Insider's Guide to Pool Etiquette

Every niche community, be it formed around a sport like swimming or another hobby, has its own code of conduct. These unwritten rules are followed by insiders, while outsiders trying to get in can stick out like a sore thumb. What I am talking about could range from special attire to body manner...
The Swimmer's Code: An Insider's Guide to Pool Etiquette

Choosing The Right Goggles For You

Are there differences between swimming goggles which I should consider? What swimming goggles should I use for my first triathlon swim? I get asked these questions and many more over and over from the beginner swimmers I coach. And no wonder. With the endless combinations of shapes, lens col...
Choosing The Right Goggles For You

What to Do When You Feel Like You're Drowning (A Beginner's Guide)

One of the most common and terrifying questions beginners ask is: "What should I do when I feel like I'm drowning?" The first piece of advice is always the same: don't panic. Easier said than done, right? But panic is the real enemy. It wastes your energy, disrupts your breathing, and actively...
What to Do When You Feel Like You're Drowning (A Beginner's Guide)

A Swimmer's Guide to Breath Control: Drills to Boost Your Lung Capacity

It's no secret that swimmers have some of the best lung capacities of any athlete. Being able to control your breathing is a fundamental and challenging part of the sport. This lesson will provide you with a set of fun and challenging swim sets and drills designed to improve your breath-holding ab...
A Swimmer's Guide to Breath Control: Drills to Boost Your Lung Capacity

The Javelin Start: Mastering Your Entry, Underwater, and Breakout

In our previous lesson, we covered the on-block mechanics of a great start: reaction time and a powerful push-off. Now, it's time to master what happens after you leave the block. A powerful dive is useless if you lose all your speed in the water. This lesson will break down the three crucial...
The Javelin Start: Mastering Your Entry, Underwater, and Breakout

The Ultimate Guide to Swim Workouts: Best Apps and Databases

Do you swim the same laps, at the same pace, every single time you go to the pool? If so, you aren't alone. Many beginner swimmers and triathletes get stuck in a rut because they simply don't know how to design a practice. But swimming without a plan is the fastest way to hit a plateau. Whether...
The Ultimate Guide to Swim Workouts: Best Apps and Databases

Breaststroke Lesson - How About Them Legs?

The breaststroke kick is powerful, complex, and often the hardest part of the stroke to master. You've probably been told to "kick like a frog," but the real motion is much more nuanced. This lesson will break down the mechanics of a proper breaststroke kick, moving past the frog analogy to teach...
Breaststroke Lesson - How About Them Legs?

Stop Making These 4 Freestyle Mistakes: A Video Analysis Guide

Recognizing flaws in a swimming stroke is the first step to fixing them. Often, what feels right in the water looks very different on video. This article breaks down a video analysis of a swimmer with four common but critical freestyle mistakes. By learning to spot these errors, from a deep kick t...
Stop Making These 4 Freestyle Mistakes: A Video Analysis Guide

The Extremes of Swimming: The Largest, Biggest, and Deepest Pools in the World

Have you ever wondered why competitive swimming pools are always the same length? While standardization is key for racing, the world of swimming is filled with extraordinary pools that defy the norm. Sometimes, it's good to shift your focus from perfect technique and just relax and have fun. Thi...
The Extremes of Swimming: The Largest, Biggest, and Deepest Pools in the World

Newest Swimming Advice

How to Improve Body Rotation in Freestyle and Backstroke

Introduction: Why Posture Matters in Swimming When it comes to swimming efficiently, technique trumps brute strength. One of the most important yet often misunderstood elements of technique is body posture. In other words, how you hold and move your body in the water. Whether you are swimming...
How to Improve Body Rotation in Freestyle and Backstroke

3D-Printed Swim Gear: Level Up Your Swim Training with DIY Accessories

Have you ever wished you could customize your swim gear without breaking the bank or impatiently staring out the window, waiting days for delivery? Good news, the future is here, and it's called 3D printing. And no, you do not need an engineering degree or a NASA-sized budget to get started, just a...
3D-Printed Swim Gear: Level Up Your Swim Training with DIY Accessories

The Viking Legacy - One goggle to rule them all

It was in the 1970s in a small village in Sweden that the swimming goggle industry changed forever. Jan Malmsten, an avid swimmer and entrepreneur, designed simplistic, sleek, and affordable swimming goggles that were adopted by the majority of elite swimmers around the world. These goggles, commo...
The Viking Legacy - One goggle to rule them all

Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer

Breathing is as crucial to your life as water is to your swimming. You draw a breath thousands of times per day, yet how often do you actually stop and examine your vital breathing pattern? Similarly, when training, you more than likely tend to focus on endurance and muscular strength. If you ar...
Airofit PRO 2.0 Review: How Stronger Breathing Makes You A Faster Swimmer

The Ultimate Gift Guide for Swimmers and Triathletes

Trying to find the perfect, thoughtful gift for the swimmer or triathlete in your life can be a challenge. You want something unique and useful that won't just sit in the back of their closet. Whether they are a beginner, a seasoned triathlete, swimrunner or an avid open water explorer, this guide...
The Ultimate Gift Guide for Swimmers and Triathletes

Xmetrics: The Device That Tried to Revolutionize Swim Tracking

"All you have to do is swim." That was the bold claim made by Xmetrics, a technology company that aimed to disrupt the swimming world with a new wearable gadget. While the landscape of swim tech has evolved since this device was announced, the core philosophy behind Xmetrics remains incredibly r...
Xmetrics: The Device That Tried to Revolutionize Swim Tracking

The Lost Art of Tactile Feedback: Lessons from the BluCore Corsuit

Every superhero needs a gadget. For a brief time in the swimming world, that gadget was the BluCore Corsuit. While this unique device is no longer on the market, the problem it solved, poor body posture, is timeless. The Corsuit offered a brilliant solution: tactile feedback. It forced you to...
The Lost Art of Tactile Feedback: Lessons from the BluCore Corsuit

11 Ways To Enjoy Swimming In A Crowded Lane

It is one of those days. The swimming lane you're about to plunge into is overcrowded. Even though it's marked "FAST SWIMMERS," it's plagued with leisurely head-up breaststrokers and people discussing politics by the wall. Your mood is ruined... or is it? Instead of getting angry, it's time to mak...
11 Ways To Enjoy Swimming In A Crowded Lane

Stop Making These 4 Freestyle Mistakes: A Video Analysis Guide

Recognizing flaws in a swimming stroke is the first step to fixing them. Often, what feels right in the water looks very different on video. This article breaks down a video analysis of a swimmer with four common but critical freestyle mistakes. By learning to spot these errors, from a deep kick t...
Stop Making These 4 Freestyle Mistakes: A Video Analysis Guide

8 Ways To Use Your Hand Paddles

Hand paddles are commonly used in swimming pools around the world. In fact, you hardly ever see a pool deck or the infamous Lost and Found basket (yes, they do exist) without a pair of them laying around. They are either loved or hated. The main rudimentary idea behind the original hand padd...
8 Ways To Use Your Hand Paddles

Swimming Gear Reviews

The Technique Toolkit: 7 Swim Products to Help You Swim Faster

Swimming is an amazing sport, but staring at the black line can get boring. Sometimes you need a little distraction to stay motivated. But the best distractions are the ones that make you faster. I like to call them "coaching toys", equipment designed not just to make swimming easier, but to force...
The Technique Toolkit: 7 Swim Products to Help You Swim Faster

Want To Swim Smooth? Check Out Mr. Smooth - The Perfect Swimming Mentor

Have you ever thought to yourself I can't seem to grasp the way my arm should move under water when I swim how should my legs move when I swim freestyle I wish there was a way to see someone swim slow motion I'd like to see how it looks from a different angle in order to understand. ...
Want To Swim Smooth? Check Out Mr. Smooth - The Perfect Swimming Mentor

Antipaddle Review: Are We Born With Feeling For Water Or Is It Learned?

If you’ve taken a few swim lessons or spent time around pools, you’ve probably heard of the phrase “feeling for water.” Some swimmers seem to instantly know how to grab the water, while others (even after years) struggle to generate propulsion. This “feel” often seems innate, but where there is...
Antipaddle Review: Are We Born With Feeling For Water Or Is It Learned?

TechPaddle Review: Forearm Braces For Better Propulsion (Early Vertical Forearm Trainer)

Getting more propulsion during a swim is a huge problem for many swimmers, and even advanced individuals shouldn't stop exploring their stroke for potential improvement. If you read this swimming blog regularly, you might notice I do not recommend using too much swim gear unless it has a particula...
TechPaddle Review: Forearm Braces For Better Propulsion (Early Vertical Forearm Trainer)

Swim Smooth DVD Review: Clean Up Your Stroke (Practicing One Thing At A Time)

The Swim Smooth's Clean Up Your Stroke DVD set is not your usual learn to swim program on DVDs. It is more of a series of short hints and tips addressing a few important aspects of an efficient freestyle stroke. Paul Newsome, an accredited level II triathlon coach who coaches triathletes in Wester...
Swim Smooth DVD Review: Clean Up Your Stroke (Practicing One Thing At A Time)

Palm Paddle Review - The World's Smallest Hand Paddle

This post is long overdue, but finally, I kicked myself to introduce you to the wonderful world of the Palm Paddle. I am not kidding when I say it is the world’s smallest hand paddle. At first sight, they’re so tiny and cute that you just want to cuddle them in your palm :). But don’t let the...
Palm Paddle Review - The World's Smallest Hand Paddle

Dry Case Review: Mobile Swimming Tips At The Pool (Underwater Angry Birds)

Whether we like it or not, we live in a fast-paced modern technology world where what happened 5 minutes ago is old news. It is extremely hard to keep up with new information and even harder to distinguish between good and bad information. Since everybody and their grandmother are online sharing t...
Dry Case Review: Mobile Swimming Tips At The Pool (Underwater Angry Birds)

The Ultimate Guide to the 360swim Buoy: Safety Without Drag

Safety often takes a backseat in swimming. We have life vests and armbands for non-swimmers, but for competitive or fitness swimmers, there was nothing that didn't ruin your stroke, until now. The 360swim Buoy is a revolutionary device that keeps you safe without hindering your performance. It's...
The Ultimate Guide to the 360swim Buoy: Safety Without Drag
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